/* HELPROMO · sistema de diseño único. Paleta oficial: carbón, blanco cálido, burdeos, gris plata */
:root{
  --c:#17212B;--c2:#232F3B;--w:#F7F6F2;--b:#7D102A;--b-d:#5E0C20;--s:#C8C8C8;--s2:#E4E3DE;
  --white:#fff;--tint:rgba(125,16,42,.07);--ink2:#4A5560;
  --serif:Georgia,"Iowan Old Style","Palatino Linotype",Palatino,serif;
  --sans:system-ui,-apple-system,"Segoe UI",Roboto,"Helvetica Neue",Arial,sans-serif;
  --r:12px;--r-s:8px;--sh:0 1px 2px rgba(23,33,43,.06),0 8px 24px rgba(23,33,43,.07);--sh-h:0 2px 4px rgba(23,33,43,.08),0 14px 32px rgba(23,33,43,.12);
  --gut:clamp(18px,4vw,32px);color-scheme:light}
*{box-sizing:border-box}html{scroll-behavior:smooth}
body{margin:0;font-family:var(--sans);font-size:1rem;line-height:1.6;background:var(--w);color:var(--c);-webkit-text-size-adjust:100%}
img,svg{max-width:100%}a{color:var(--b);text-underline-offset:3px}a:hover{color:var(--b-d)}
h1,h2,h3{font-family:var(--serif);font-weight:700;line-height:1.15;margin:0 0 .5em;letter-spacing:-.01em}
h1{font-size:clamp(2rem,5vw,3.25rem)}h2{font-size:clamp(1.5rem,3vw,2.1rem)}h3{font-size:1.15rem;line-height:1.3}
p{margin:0 0 1em}
:focus-visible{outline:3px solid var(--b);outline-offset:2px;border-radius:4px}
.dark :focus-visible,.hero :focus-visible,footer :focus-visible{outline-color:var(--white)}
.skip{position:absolute;left:-999px;top:8px;background:var(--b);color:#fff;padding:10px 16px;border-radius:8px;z-index:100}.skip:focus{left:8px}
.wrap{width:100%;max-width:1160px;margin:0 auto;padding:0 var(--gut)}
.ic{width:1.25em;height:1.25em;fill:none;stroke:currentColor;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round;flex:none;vertical-align:-.2em}

/* Cabecera */
.top{background:var(--c);color:#fff;font-size:.85rem}.top .wrap{display:flex;justify-content:space-between;gap:12px;padding-top:7px;padding-bottom:7px;flex-wrap:wrap}
.top a{color:#fff;text-decoration:none}.top a:hover{text-decoration:underline}.top span{color:var(--s)}
header.hd{background:var(--white);border-bottom:1px solid var(--s2);position:sticky;top:0;z-index:50}
.hd .wrap{display:flex;align-items:center;gap:16px;min-height:72px}
.logo{font-family:var(--sans);font-weight:800;letter-spacing:.05em;color:var(--b);text-decoration:none;font-size:1.4rem;margin-right:auto}
.nav{display:flex;gap:4px;align-items:center}.nav a{white-space:nowrap;color:var(--c);text-decoration:none;font-weight:600;padding:8px 10px;border-radius:8px;font-size:.95rem}
.nav a:hover{background:var(--tint)}.nav a.on{color:var(--b);background:var(--tint)}
.hd-cta{display:flex;gap:10px;align-items:center}
.burger{display:none;background:none;border:1px solid var(--s);border-radius:10px;width:46px;height:46px;color:var(--c);cursor:pointer;align-items:center;justify-content:center}
.burger .ic{width:24px;height:24px}

/* Botones */
.btn{white-space:nowrap;display:inline-flex;align-items:center;justify-content:center;gap:8px;background:var(--b);color:#fff;border:2px solid var(--b);border-radius:10px;padding:11px 20px;min-height:46px;font:inherit;font-weight:700;text-decoration:none;cursor:pointer;transition:background .15s,color .15s,transform .15s;line-height:1.2}
.btn:hover{background:var(--b-d);border-color:var(--b-d);color:#fff}.btn:active{transform:translateY(1px)}
.btn.sec{background:transparent;color:var(--b)}.btn.sec:hover{background:var(--b);color:#fff}
.btn.lt{background:#fff;color:var(--b);border-color:#fff}.btn.lt:hover{background:var(--w);color:var(--b-d)}
.btn.ghost{background:transparent;color:#fff;border-color:rgba(255,255,255,.45)}.btn.ghost:hover{background:#fff;color:var(--c);border-color:#fff}
.btn.sm{min-height:40px;padding:7px 14px;font-size:.92rem}.btn.lg{min-height:54px;padding:14px 28px;font-size:1.05rem}
.btn .ic{width:1.1em;height:1.1em}

/* Secciones */
.sec-b{padding:clamp(48px,7vw,88px) 0}.sec-b.alt{background:var(--white);border-block:1px solid var(--s2)}
.sec-b.dark{background:var(--c);color:#fff}.sec-b.dark h2,.sec-b.dark h3{color:#fff}.sec-b.dark p{color:#D9DCDF}
.sec-b.wine{background:var(--b);color:#fff}.sec-b.wine h2{color:#fff}.sec-b.wine p{color:#F3DDE2}
.sh{display:flex;justify-content:space-between;align-items:flex-end;gap:16px 32px;flex-wrap:wrap;margin-bottom:28px}
.sh h2{margin:0}.sh p{margin:6px 0 0;color:var(--ink2);max-width:60ch}.sh .more{font-weight:700;white-space:nowrap}
.kicker{display:inline-block;color:var(--b);font-weight:700;font-size:.9rem;margin:0 0 10px;padding-left:12px;border-left:3px solid var(--b)}
.dark .kicker,.hero .kicker{color:#fff;border-color:var(--s)}.wine .kicker{color:#fff;border-color:#fff}
.demo{display:inline-block;background:var(--c);color:#fff;border-radius:6px;padding:2px 8px;font-size:.75rem;font-weight:700;vertical-align:middle}

/* Portada */
.hero{background:var(--c);color:#fff;padding:clamp(48px,8vw,96px) 0 clamp(40px,6vw,72px);position:relative;overflow:hidden}
.hero:after{content:"";position:absolute;right:-120px;top:-120px;width:420px;height:420px;border-radius:50%;border:1px solid rgba(200,200,200,.18);box-shadow:0 0 0 60px rgba(200,200,200,.04),0 0 0 120px rgba(200,200,200,.03);pointer-events:none}
.hero .wrap{position:relative;z-index:1;display:grid;grid-template-columns:minmax(0,1.35fr) minmax(0,.65fr);gap:40px 56px;align-items:center}
.hero h1{color:#fff;max-width:19ch;text-wrap:balance}.hero .lead{font-size:1.15rem;color:#D9DCDF;max-width:52ch;margin-bottom:28px}
.hero-pts{list-style:none;margin:0;padding:0;display:grid;gap:14px}
.hero-pts li{display:flex;gap:14px;align-items:flex-start;padding:16px;border:1px solid rgba(200,200,200,.25);border-radius:var(--r);background:rgba(255,255,255,.04)}
.hero-pts .ic{width:24px;height:24px;color:var(--s);margin-top:2px}.hero-pts strong{display:block;color:#fff}.hero-pts span{color:#C9CED3;font-size:.92rem;line-height:1.45;display:block}
.search{background:var(--white);border-radius:14px;padding:10px;display:grid;grid-template-columns:1.4fr 1fr auto;gap:8px;box-shadow:0 18px 40px rgba(0,0,0,.28);max-width:780px}
.search label{display:block;color:var(--c)}.search .fld{position:relative;display:flex;align-items:center;background:var(--w);border-radius:10px;border:1px solid var(--s2)}
.search .fld .ic{position:absolute;left:14px;color:var(--b);pointer-events:none}.search .fld input,.search .fld select{border:0;background:transparent;padding:14px 14px 14px 44px;min-height:54px;border-radius:10px}
.search .btn{min-height:54px;padding:0 26px}
.chips{display:flex;gap:8px;flex-wrap:wrap;margin-top:18px;align-items:center}.chips span{color:#C9CED3;font-size:.9rem;margin-right:4px}
.chip{display:inline-flex;align-items:center;gap:6px;border:1px solid rgba(200,200,200,.5);color:#fff;text-decoration:none;border-radius:99px;padding:6px 14px;font-size:.9rem;min-height:36px}
.chip:hover{background:#fff;color:var(--c)}
.chip.l{border-color:var(--s);color:var(--c);background:var(--white)}.chip.l:hover{background:var(--c);color:#fff;border-color:var(--c)}.chip.l.on{background:var(--b);border-color:var(--b);color:#fff}

/* Formularios */
label{display:block;font-weight:600;font-size:.92rem;margin-bottom:6px}
input,select,textarea{font:inherit;color:var(--c);width:100%;padding:11px 12px;min-height:48px;border:1px solid #9AA0A6;border-radius:var(--r-s);background:#fff}
textarea{min-height:130px;resize:vertical}input:focus,select:focus,textarea:focus{border-color:var(--b)}
input[type=checkbox]{width:20px;height:20px;min-height:0;padding:0;accent-color:var(--b);flex:none}
.chk{display:flex;gap:10px;align-items:flex-start;font-weight:500;font-size:.92rem}.chk input{margin-top:2px}
.hint{font-size:.88rem;color:var(--ink2);margin:6px 0 0}
.fgrid{display:grid;gap:16px;grid-template-columns:repeat(2,minmax(0,1fr))}.fgrid .full{grid-column:1/-1}
.filters{background:var(--white);border:1px solid var(--s2);border-radius:var(--r);padding:20px;box-shadow:var(--sh);display:grid;grid-template-columns:2fr repeat(3,1fr) .8fr auto;gap:14px;align-items:end;margin-bottom:24px}
.filters .btn{min-height:48px}

/* Rejillas y tarjetas */
.grid{display:grid;gap:20px;grid-template-columns:repeat(auto-fill,minmax(min(100%,300px),1fr))}
.grid.g5{grid-template-columns:repeat(5,minmax(0,1fr))}.grid.g4{grid-template-columns:repeat(auto-fill,minmax(min(100%,240px),1fr))}.grid.g3{grid-template-columns:repeat(3,minmax(0,1fr))}
.card{background:var(--white);border:1px solid var(--s2);border-radius:var(--r);padding:22px;box-shadow:var(--sh);transition:box-shadow .2s,border-color .2s}
a.card{text-decoration:none;color:inherit;display:block}.card:hover{box-shadow:var(--sh-h);border-color:var(--s)}
.cat{display:flex;flex-direction:column;gap:10px;min-height:150px}.cat .ib{width:48px;height:48px;border-radius:12px;background:var(--tint);color:var(--b);display:flex;align-items:center;justify-content:center}.cat .ib .ic{width:26px;height:26px}
.cat h3{margin:0}.cat p{margin:0;color:var(--ink2);font-size:.9rem}.cat:hover .ib{background:var(--b);color:#fff}
.emp{display:flex;flex-direction:column;gap:12px;height:100%}.emp .top-r{display:flex;gap:14px;align-items:center}
.av{width:52px;height:52px;border-radius:12px;background:var(--c);color:#fff;font-family:var(--serif);font-weight:700;font-size:1.3rem;display:flex;align-items:center;justify-content:center;flex:none}
.emp h3{margin:0}.emp h3 a{color:var(--c);text-decoration:none}.emp h3 a:hover{color:var(--b)}
.meta{display:flex;flex-wrap:wrap;gap:6px 14px;font-size:.88rem;color:var(--ink2);margin:0}.meta span{display:inline-flex;gap:6px;align-items:center}.meta .ic{color:var(--b);width:1em;height:1em}
.emp .desc{margin:0;color:var(--ink2);font-size:.96rem}
.tags{display:flex;flex-wrap:wrap;gap:6px;margin:0;padding:0;list-style:none}.tags li{background:var(--w);border:1px solid var(--s2);border-radius:99px;padding:3px 11px;font-size:.82rem}
.emp .acts{margin-top:auto;display:flex;gap:8px;flex-wrap:wrap;padding-top:6px}
.sel{display:flex;gap:10px;align-items:center;font-weight:600;font-size:.9rem;padding-top:12px;border-top:1px solid var(--s2);margin:0}.sel input{margin:0}
.off{position:relative;padding:0;overflow:hidden;display:flex;flex-direction:column;border-color:var(--b)}
.off .band{background:var(--b);color:#fff;padding:10px 20px;display:flex;justify-content:space-between;align-items:center;gap:10px;font-weight:700;font-size:.9rem}
.off .band span{display:inline-flex;gap:8px;align-items:center}.off .body{padding:20px;display:flex;flex-direction:column;gap:10px;flex:1}
.off h3{font-size:1.3rem;margin:0}.off p{margin:0;color:var(--ink2)}.off .by{font-weight:600;font-size:.92rem}
.off .vig{margin-top:auto;display:flex;gap:8px;align-items:center;font-size:.9rem;font-weight:600;padding-top:12px;border-top:1px dashed var(--s)}
.off .vig .ic{color:var(--b)}
.empty{background:var(--white);border:2px dashed var(--s);border-radius:var(--r);padding:36px 24px;text-align:center}.empty h2,.empty h3{margin-bottom:8px}
.note{display:flex;gap:12px;align-items:flex-start;background:var(--tint);border:1px solid rgba(125,16,42,.2);border-radius:var(--r);padding:14px 16px;font-size:.92rem}.note .ic{color:var(--b);margin-top:3px}.note p{margin:0}

/* Pasos, presupuestos, zonas */
.steps{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px;counter-reset:s;list-style:none;margin:0;padding:0}
.steps li{counter-increment:s;position:relative;padding-top:56px}.steps li:before{content:counter(s);position:absolute;top:0;left:0;width:42px;height:42px;border-radius:50%;background:var(--b);color:#fff;font-family:var(--serif);font-weight:700;display:flex;align-items:center;justify-content:center;font-size:1.15rem}
.steps li:after{content:"";position:absolute;top:21px;left:54px;right:-12px;border-top:2px dotted var(--s)}.steps li:last-child:after{display:none}
.steps h3{margin-bottom:6px}.steps p{color:var(--ink2);margin:0}
.split{display:grid;grid-template-columns:1fr 1fr;gap:40px 64px;align-items:center}
.quote{background:var(--c2);border:1px solid rgba(200,200,200,.2);border-radius:14px;padding:22px;display:grid;gap:14px}
.quote label{color:#fff}.quote textarea{min-height:110px}
.zones{display:grid;gap:16px;grid-template-columns:repeat(4,minmax(0,1fr))}
.zone{display:flex;flex-direction:column;gap:6px}.zone h3{margin:0;font-size:1.3rem}.zone .n{color:var(--ink2);font-size:.9rem;margin:0}.zone .go{margin-top:8px;font-weight:700;color:var(--b);display:inline-flex;gap:6px;align-items:center}
.zone .ib{width:40px;height:40px;border-radius:10px;background:var(--c);color:#fff;display:flex;align-items:center;justify-content:center;margin-bottom:6px}
.biz{display:grid;grid-template-columns:1.2fr .8fr;gap:32px 56px;align-items:center}
.biz ul{list-style:none;margin:0;padding:0;display:grid;gap:12px}.biz li{display:flex;gap:12px;align-items:flex-start;color:#fff}.biz li .ic{margin-top:3px;color:#fff}
.biz .panel{background:var(--white);color:var(--c);border-radius:14px;padding:26px}.biz .panel h3{color:var(--c)}.biz .panel p{color:var(--ink2)}

/* Interior */
.ph{background:var(--c);color:#fff;padding:clamp(34px,5vw,56px) 0}.ph h1{color:#fff;font-size:clamp(1.8rem,4vw,2.6rem);margin-bottom:10px}.ph p{color:#D9DCDF;max-width:62ch;margin:0}
.ph .kicker{color:#fff;border-color:var(--s)}.crumbs{font-size:.88rem;margin-bottom:14px;color:var(--s)}.crumbs a{color:#fff}
.page{padding:clamp(28px,4vw,48px) 0 clamp(48px,6vw,80px)}
.cols{display:grid;grid-template-columns:minmax(0,1fr) 340px;gap:28px;align-items:start}
.aside{position:sticky;top:92px;display:grid;gap:16px}
.dl{margin:0;display:grid;gap:14px}.dl div{display:flex;gap:12px;align-items:flex-start}.dl .ic{color:var(--b);margin-top:3px}.dl dt{font-size:.8rem;color:var(--ink2)}.dl dd{margin:0;font-weight:600;overflow-wrap:anywhere}
.bar{position:sticky;bottom:0;z-index:20;background:var(--c);color:#fff;border-radius:var(--r);padding:14px 18px;display:flex;justify-content:space-between;align-items:center;gap:12px;flex-wrap:wrap;margin-top:24px;box-shadow:0 -4px 24px rgba(23,33,43,.25)}
.count{font-weight:600;margin:0 0 16px;color:var(--ink2)}
.legal{max-width:820px}.legal .card{padding:28px}

/* Pie */
footer.ft{background:var(--c);color:#C9CED3;padding:56px 0 0}
.ft-g{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:32px}
.ft .logo{color:#fff;display:inline-block;margin-bottom:12px}.ft h3{color:#fff;font-family:var(--sans);font-size:1rem;margin-bottom:12px}
.ft ul{list-style:none;margin:0;padding:0;display:grid;gap:8px}.ft a{color:#C9CED3;text-decoration:none}.ft a:hover{color:#fff;text-decoration:underline}
.ft p{margin:0 0 .8em;font-size:.95rem}
.ft-b{border-top:1px solid rgba(200,200,200,.2);margin-top:40px;padding:18px 0;font-size:.88rem;display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap}

/* Móvil y tablet */
@media(max-width:1000px){
  .grid.g5{grid-template-columns:repeat(auto-fill,minmax(min(100%,220px),1fr))}
  .hero .wrap,.split,.biz,.cols{grid-template-columns:1fr}.aside{position:static}
  .zones{grid-template-columns:repeat(2,minmax(0,1fr))}.ft-g{grid-template-columns:1fr 1fr}.grid.g3{grid-template-columns:1fr 1fr}
  .filters{grid-template-columns:1fr 1fr}.filters .btn{grid-column:1/-1}.hero-pts{grid-template-columns:repeat(3,1fr)}.hero-pts li{flex-direction:column}
}
@media(max-width:1120px){.hd-cta .sec{display:none}}
@media(max-width:860px){
  .burger{display:inline-flex}.hd-cta{display:none}
  .nav{display:none;position:absolute;left:0;right:0;top:100%;background:var(--white);border-bottom:1px solid var(--s2);flex-direction:column;align-items:stretch;padding:10px var(--gut) 20px;gap:2px;box-shadow:0 18px 30px rgba(23,33,43,.15)}
  .nav.open{display:flex}.nav a{padding:14px 12px;font-size:1.05rem;border-radius:10px}.nav .m-cta{display:grid;gap:10px;margin-top:12px}.nav .m-cta a{text-align:center}
  .top .wrap{justify-content:center}.top span{display:none}
}
@media(min-width:861px){.m-cta{display:none}}
@media(max-width:700px){
  .search{grid-template-columns:1fr}.hero-pts{grid-template-columns:1fr}.hero-pts li{flex-direction:row}
  .steps{grid-template-columns:1fr;gap:8px}.steps li{padding:0 0 28px 62px;min-height:60px}.steps li:after{top:46px;bottom:0;left:21px;right:auto;border-top:0;border-left:2px dotted var(--s)}
  .grid.g3,.fgrid,.filters,.ft-g{grid-template-columns:1fr}.zones{grid-template-columns:1fr 1fr}.sh{align-items:flex-start}
  .bar{flex-direction:column;align-items:stretch;text-align:center;border-radius:0;margin-inline:calc(var(--gut)*-1)}.bar .btn{width:100%}
  .btn.lg{width:100%}.hero .btn{width:100%}
}
@media(max-width:420px){.zones{grid-template-columns:1fr}}
@media(prefers-reduced-motion:reduce){*{transition:none!important;scroll-behavior:auto!important}}
@media(max-width:700px){.btn{white-space:normal;text-align:center}}
.dl>div>div{display:block}.ph .meta .ic{color:#fff}.crumbs{margin-bottom:18px}.ph h1 .demo{margin-left:6px;font-size:.72rem;font-family:var(--sans)}
.nav a.btn{color:#fff;padding:11px 20px}.nav a.btn:hover{background:var(--b-d);color:#fff}.nav a.btn.sec{color:var(--b)}.nav a.btn.sec:hover{background:var(--b);color:#fff}